LinkedIn Presents
The Dynamic Duo
Superpower your content marketing with LinkedIn's Content Marketing Score and Trending Content
Benchmark your Content Performance
The Content Marketing Score is a recommendation engine that quantifies your impact by measuring your audience’s engagement with your content. It also reveals how you stack up against your competitors. You can even see a breakdown of how your content is performing across the LinkedIn platform including Company Updates, Sponsored Updates, Groups, Influencer Posts and more.
Supercharge Your Strategy
Trending Content ranks the topics that resonate most with specific audiences on LinkedIn so that you can tailor your content for maximum relevance. With Trending Content, you can see trending topics and the top articles associated with them ranked by engagement on LinkedIn. You’ll also see which audience segments are sharing the most content on any given topic.
Ready to Become A Marketing Superhero?
Grab your cape and get ready to take your content marketing efforts to the next level. Download our new eBook to learn even more about LinkedIn’s Dynamic Duo for a deeper dive into how the Content Marketing Score and Trending Content team up to deliver results.