Ad formats

LinkedIn takes its commitment to members seriously. To ensure a high-quality experience, new ads (and changes to existing ads) are reviewed before going live. Ads that do not meet our guidelines (for example: spam, inappropriate content, or misleading information) will be rejected.

View full advertising guidelines

Check the status of your ads

All ads are reviewed as soon as possible. We strive to review ads within 24 hours, but may take longer when experiencing high volume. To view your ad’s status in Campaign Manager, click into your campaign, select the ad tab, and look at the Status column.

Make sure you’re signed up to receive campaign-related emails in Contact settings (only an Account Manager can make changes). If an ad does not meet guideline requirements, you’ll get an email with the reason for rejection.

How to manage contact settings

What to do if your ad is rejected

Depending on the reason for rejection, many ads can be edited to meet guidelines. “Direct” Sponsored Content Ads and Text Ads can be edited directly in Campaign Manager. Saving your edits will automatically resubmit an ad for review.

Sponsored Content (or ads that appeared as organic updates on the company’s LinkedIn page) cannot be edited directly because it is connected to your LinkedIn Page updates. To change, turn off the promotion for the update in question. Post a new Company Update that meets advertising guidelines, and then sponsor it.

How to edit ads
Contact support for help