How to get started

Create a LinkedIn Page

First, build your company's brand and build trust with your community.

Campaign Manager

Second, create your first ad campaign on LinkedIn's ad platform.

Sign in to Campaign Manager

Ad formats

Sponsored Content

Reach and engage a professional audience in the LinkedIn feed.

Sponsored Messaging

Engage your prospects where professional conversations happen.

Dynamic Ads

Engage prospects with ads automatically personalized to them.

Text Ads

Self-service ad formats to create campaigns in minutes.

See all Ad formats

Learn More

Pricing

Discover how much it costs to advertise on LinkedIn.

Targeting

Reach the people who matter most to your business.

Lead Generation

Qualified leads come from a quality audience on LinkedIn.

Boosting

An easy way to reach new audiences by amplifying your best content.

Conversion Tracking

Measure the true impact of your LinkedIn ads.

Reporting & Analytics

Measure the ROI of your LinkedIn ads.

Objective Based Advertising

Choose your LinkedIn ad format based on your objective and customer journey.

Ad Tips & Best Practices

Sign in

Create campaign

Grow Your Business with LinkedIn Ads

Target 117 million professionals in India, and over 1 billion professionals globally, on the number one platform for B2B Lead Generation.

Create ad

Our ad platform has ad types to meet all your marketing objectives - from Brand Awareness to Lead Generation.

5 Steps to get started with LinkedIn

To get started you'll need access to Campaign Manager. If you don't have a Campaign Manager account, it only takes a moment to create one.

1. Choose your objective:

Each campaign begins by choosing the objectives that matter most, across awareness, consideration or conversions.

2. Select your targeting criteria

Reach the right audience by using LinkedIn’s targeting tools for campaign success. Choose from over 20 different audience attribute categories.

3. Choose your LinkedIn ad format

Now that you are logged in to Campaign Manager, it’s time to create and manage your ad campaigns. You can use Sponsored Content, Message Ads, Dynamic Ads, Text Ads, or a mix of all four.

4. Select your budget and schedule

Now that you’ve selected your audience, it’s time to set the budget and schedule for your campaign.

5. Measure and optimize your campaign

Congratulations, your LinkedIn advertising campaign is live! Now it’s time to see how your ads are performing. You can access your analytics by visiting Campaign Manager and selecting the campaigns you want to evaluate.

LinkedIn ads  helps businesses of any size achieve their goals and reach their target market.

Target a unique audience

Over 117M active professionals in India, and over 1 billion active professionals globally are on LinkedIn. Target your audience by job title, function, industry, and more.

View all targeting options

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Create easy and effective LinkedIn advertising

Whether your goal is to generate leads, increase brand awareness, or even promote event registrations, LinkedIn ads can help.

Six easy steps

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Control your budget and costs

Control your spend with flexible pricing options. Start with any budget and stop your LinkedIn ads at any time.

How ads are priced

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Grow your business with targeted online ads on LinkedIn