Advertising

How to get started

First, build your company's brand and build trust with your community.

Second, create your first ad campaign on LinkedIn's ad platform.

Ad formats

Reach and engage a professional audience in the LinkedIn feed.

Engage your prospects where professional conversations happen.

Engage prospects with ads automatically personalized to them.

Self-service ad formats to create campaigns in minutes.

Learn More

Discover how much it costs to advertise on LinkedIn.

Reach the people who matter most to your business.

Qualified leads come from a quality audience on LinkedIn.

An easy way to reach new audiences by amplifying your best content.

Measure the true impact of your LinkedIn ads.

Measure the ROI of your LinkedIn ads.

Choose your LinkedIn ad format based on your objective and customer journey.

Sundaysky

SundaySky

SundaySky is the leading enterprise video platform for personalization, empowering businesses to create, optimize and scale relevant video content.

Learn more about SundaySky

SundaySky is an enterprise video platform to create, personalize, and distribute high-quality video at scale. Marketers adopt SundaySky to improve audience engagement and drive efficient business growth.

How SundaySky and LinkedIn work Together

Create: With SundaySky, marketers can efficiently create high-quality, professional-looking, personalized video content on their own. Dynamic placeholders make it easy to personalize text, media, and narration for tailored video content within digital demand and ABM campaigns on LinkedIn.

Iterate: 
Marketers can tailor video messages by audience data, create multiple video variations for campaign testing, and constantly iterate and optimize video content based on LinkedIn performance insights.

Benefits

  • Unlock personalization: With SundaySky, you create a single video template and generate 100s – even 1000s – of videos for all your audiences. Personalize video by industry, company, persona, use case, and more.

  • Use video across customer journeys: Personalize video based on where the customer is on their journey with your business. Use videos across LinkedIn ad campaigns, InMail messages, and Company Pages.

  • Add video to your ABM mix: Easily add personalized, relevant video content to your account-based marketing programs to reach and engage target accounts, prospective buyers, and existing customers.

  • Better performance: SundaySky videos have proven to lift meeting conversions up to 220%, lift meeting-to-qualified pipeline conversions up to 100%, and outperform LinkedIn’s video engagement benchmarks.

  • Efficient creation: Save up to 90% production time and costs by creating and iterating video yourself with SundaySky – no experience necessary. Create a video in as little as 20 minutes!

Earned badges


LinkedIn marketing partner badge

LinkedIn Certified

Details


"SundaySky is a CMO’s dream. As a pipeline-first marketing org, tailored, personalized video plays a key role in fueling our growth engine. SundaySky makes it easy to scale our video strategy for ABM and demand gen campaigns on LinkedIn and beyond, ensuring we always engage our audience with relevant content. The ease at which my team can create videos on their own makes SundaySky one of the more popular tools to use in their toolkit."

Mark Tack

Mark Tack

CMO at Treasure Data


Highlights of using SundaySky with LinkedIn

Personalize by Industry

Tailor video content, text, narration and media by company name, buyer persona, industry and more.

Scale Video For ABM

Create a single video template and generate 100s of video variations for each ABM campaign audience.

Customer Video for ABM

Example video used for customer account growth, delivered as a targeted LinkedIn video ad.

Prospect Video for ABM

Example of a target account prospecting video, sent via LinkedIn InMail.

Integrates with these products and features

Ad Formats:
Video Ads