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I Love ABM

On-Demand Webinar

Duration: 2 hours

B2B marketers continue to navigate numerous changes and have a long road ahead with growing targets, noisy distribution channels, and buying committees that are hard to reach. We know, though, that marketers who adopt an account-first approach in aligning marketing and sales, targeting high-quality audiences, and tracking ROI are more agile, budget-efficient, and successful.

Here’s the agenda at a glance:

How the world of marketing is changing - Trends from the LinkedIn Insights team
Why ABM is more relevant than ever - Panel discussion with industry marketing leaders
Inspiring world-class experiences - Learn the ANNUITAS framework
ABM Winning Plays Competition - Vote for your favorite live
Featured Session - Baratunde Thurston

You'll leave this event equipped with actionable tips and best practices and inspired to run world-class ABM strategies.

Watch Now!

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Speakers

Baratunde Thurston

Baratunde Thurston

Executive Producer & Host of How To Citizen with Baratunde podcast

Allyson Hugley

Allyson Hugley

Insights Director

LinkedIn

Adam Needles

Adam Needles

CEO

ANNUITAS

Regional Speakers

North America

Liz Demers

Liz Demers

Host, Senior Partner Manager
LinkedIn

Illianna Acosta

Illianna Acosta

Host, Channel Sales Manager
LinkedIn

Jon Miller

Jon Miller

Panelist, CMO
Demandbase

Asia Pacific

Amanda Margariti

Amanda Margariti

Host, Senior Partner Manager
LinkedIn

Gil Burgmans

Gil Burgmans

Host, Senior Partner Manager
LinkedIn

Prasana William

Prasana William

Panelist, Senior Marketing Manager Asia
Hubspot

Latane Conant

Latane Conant

Panelist, CMO
6Sense

Amanda Malko

Amanda Malko

Panelist, CMO
G2

Chantal St.Louis Augustin

Chantal St.Louis Augustin

Moderator, Lead
Education Vertical Marketing

Kiaran Geen

Kiaran Geen

Panelist, President APAC
Merkle | DWA (Agency)

Kate Power

Gil Burgmans

Panelist, Head of ABM APAC
ServiceNow

Sarah Tucker

Sarah Tucker

Moderator, Head of APAC Marketing
LinkedIn

Europe/Middle East and Africa

Bruna Gil

Bruna Gil

Host, Channel Partner Lead
LinkedIn

Solimar Goncalves

Solimar Goncalves

Host, Technical Partner Manager
LinkedIn

Barry Richards

Barry Richards

Panelist, Strategy & Planning Director
Transmission

Vidya Drego

Vidya Drego

Panelist, VP of Marketing
Hubspot

Gavin Dimmock

Gavin Dimmock

Panelist

GM Terminus EMEA

Fiona Gallagher

Fiona Gallagher

Moderator, Head of EMEA Field Marketing
LinkedIn

LinkedIn Marketing Partners for ABM

6sense

Adobe

Demandbase

HG Insight

Hubspot

Integrate

Mad Logic

Metadata.io

Rollworks

Sprinklr

Terminus

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