Your Company Page.
Your Company Page sits at the centre of everything you do on
LinkedIn, whether that be where your advertising leads to, where your
jobs sit or where you post content to engage.
Company Pages on LinkedIn allow you to serve the right content to the right user at the right time. By taking the information from your profile you can dynamically send the user to the page most relevant to them.
You can also track your progress using the Analytics tab on your Company Page to understand how your followers are growing over time and what kind of people you’re reaching. This will give you valuable insight that you can use to tailor your page and future posts.