David Diaco

Posts by David Diaco

  • At the World’s Watercooler: a second wave of Covid-19 results in different content to the first

    At the World’s Watercooler: a second wave of Covid-19 results in different content to the first

    November 27, 2020

    In last month’s edition of the Watercooler, we reported on how the Covid-19 pandemic had largely disappeared from the headlines of the most shared posts on LinkedIn. Across Europe, the Middle East, Africa and Latin America there was a determination to move the professional conversation forward – and focus on the positives. With a second wave of the virus taking...

  • At the World’s Watercooler: reasons to believe

    At the World’s Watercooler: reasons to believe

    October 22, 2020

    For several months during the spring and early summer, content sharing on LinkedIn was dominated by a single issue: the global pandemic. This shaped the characteristics of the content that people shared most often. Trusted, traditional media sources took over from blogs and influencers. Expert opinions and compelling data analysis were the triggers for people to...

  • At the World’s Watercooler, talk turns to the future of work

    At the World’s Watercooler, talk turns to the future of work

    July 17, 2020

    May was the month when the slow process of easing lockdowns began in many countries – and when governments, commentators and businesses started to plan for how professional life could move forward. Our analysis of content engagement on LinkedIn shows a similar shift in focus at the world’s Watercooler. In April, our ranking of the ten most shared posts in each...

  • The COVID-19 conversation is moving forward

    The COVID-19 conversation is moving forward

    June 19, 2020

    In last month’s Watercooler analysis of content sharing on LinkedIn, we reported on how the topic of COVID-19 had swiftly swept aside...

  • How the last month has changed content engagement on LinkedIn

    How the last month has changed content engagement on...

    April 9, 2020

    Every month, we publish our virtual watercooler analysis of the posts on LinkedIn that drive most shares across different regions. For...

  • Revealed: the most influential posts on LinkedIn during January

    The posts we shared at the Watercooler last month

    February 20, 2020

    Today’s Watercooler moments are driven less by must-see TV or the weekend’s big game. They’re created by the content that people share...