Fiona Gallagher

Posts by Fiona Gallagher

  • Announcing the winners for the 2018 LinkedIn Marketing Awards

    And this year’s LinkedIn Marketing Awards go to…

    December 5, 2018

    The moment has finally arrived. We locked our expert judges away at our LinkedIn offices, and asked them to bring their superb range of client and agency experience to bear on deciding the winners of this year’s LinkedIn Marketing Awards. After some fascinating discussions, here are the results: the campaigns that emerged from some very high-quality shortlists...

  • Announcing the shortlist for the 2018 LinkedIn Marketing Awards

    The shortlist is here! Congratulations to our LinkedIn Marketing Awards finalists

    October 19, 2018

    The discussions have gone right down to the wire. The judging panel has been overwhelmed by the quality of the entries, the craft and commitment behind the campaigns, and the impact they’ve had on the future of businesses and the lives of those working for them. Now we’re thrilled to announce the finalists for the 2018 LinkedIn Marketing Awards. It’s a very...

  • Why selecting our Awards shortlists is no easy task

    Why selecting our Awards shortlists is no easy task

    October 16, 2018

    Judging marketing awards isn’t meant to be easy – and as a judge, you don’t really want it to be. You want to have to consider a wide range of compelling campaigns that are all achieving great results but doing so in different ways. You want to see marketing that delivers against many different types of business needs. It’s a sign of the dynamism and health of...

  • Winnie Palmer on the true purpose of digital transformation

    Winnie Palmer of Hewlett Packard Enterprise on digital...

    October 6, 2017

    There are few more authoritative voices on the challenges and opportunities of digital transformation than Winnie Palmer of Hewlett...

  • improve marketing performance

    SiriusDecisions on three changes to improve marketing...

    May 15, 2017

    Last week we had the opportunity to team up with SiriusDecisions, the leading B2B marketing consultancy, for an in-depth summit on how...

  • how to generate leads at a lower CPL

    Live Webinar: How to generate more leads at lower CPL

    May 9, 2017

    In the last few weeks, LinkedIn has launched two new tools that unlock the full potential of our platform for lead generation...