Your at-a-glance guide to the CMO agenda
Our infographic reveals what CMOs are thinking – and where marketing strategy is headed next
June 10, 2019
LinkedIn Content Intelligence is our quarterly analysis of LinkedIn data on content engagement, which reveals the issues setting the agenda and shaping the thinking of key audiences. Earlier this year, we focused our analysis on Chief Marketing Officers (CMOs), tracking the posts that this highly influential group engages with, and the subjects dominating their attention. The result is a unique insight into the mind of the CMO – and a key indicator of where marketing strategy is headed next.
We’ve distilled the key findings of LinkedIn Content Intelligence down to an at-a-glance infographic that reveals the ten most influential LinkedIn posts among CMOs. It also summarises the broader patterns of engagement behind this Top Ten, and what they mean for those seeking to capture the CMO’s attention.
Scroll down for your quick, visual guide to what CMOs are thinking this year: