Be the first to learn how to use LinkedIn’s new marketing tools for 2018

Join our webinar for an exclusive first look at our product roadmap

February 21, 2018

This is an exciting year for anyone using LinkedIn for marketing. Over the next 12 months, we’ll be launching new and more impactful advertising formats, adding new targeting capabilities, streamlining reporting, and making it easier to run, measure and report on your campaigns.

On Wednesday 28 February at 11am GMT, join our LinkedIn Product Roadmap 2018 webinar for an exclusive first look at our enhanced marketing solutions line-up. It’s the perfect starting point for planning how to leverage LinkedIn’s new capabilities – and it will give you a head-start on increasing the value of your LinkedIn marketing in 2018.

During this preview of LinkedIn’s new marketing capabilities you’ll discover:

·       New ways to identify and target your most relevant audiences

·       High-impact new advertising formats that will maximise engagement

·       Streamlined reporting interfaces for clearer visibility on performance

·       New, intuitive automation making it easier and more efficient to run your campaigns on LinkedIn

We’re proud of the new solutions we’re bringing to marketers in 2018, and we can’t wait to share them with you. On the LinkedIn Product Roadmap webinar, I’ll walk you through products and features that are currently moving through our beta testing phase, to help you get up and running with the new capabilities as soon as they are available.

We’ll also share some reminders about key product launches from the last few months that have a major role to play in driving more effective and efficient marketing on LinkedIn. We’ll explain how to get full value from Website Demographics, our free analytics tool, which provides you with rich data on your website visitors. And we’ll talk through how to deploy LinkedIn Lead Gen Forms for Sponsored InMail, and significantly increase the quality and volume of leads that you drive through our messaging platform.

Register for the LinkedIn Product Roadmap 2018 webinar at 11am GMT on Wednesday 28 February, and get the perfect start to an exciting year for marketing on LinkedIn.