A webcast to spark your sales and marketing relationship

You need your sales and marketing teams to be a power couple – our upcoming webcast will help make it happen

September 1, 2017

sales and marketing

It’s the office relationship that has the most significant impact on business success. That’s why we’ve pulled together a line-up of expert guidance counselors to help turn your sales and marketing teams into the power couple you need them to be.

Last week we revealed our global research focused on sales and marketing alignment and now we want to invite you to attend a live webcast that will reveal the tips and tactics proven to make sales and marketing alignment happen.The Secret to a Powerful Relationship between Sales and Marketing takes place on 6 September 2017 at 3PM BST and it draws on our in-depth worldwide research and personal experience to show which approaches work – and which don’t.

We’ll be revealing the benefits that businesses report from a stronger sales and marketing relationship, and the risks they run when that relationship fails to click. Using LinkedIn data, we’ll track the measurable impact that more aligned sales and marketing teams have on awareness and lead generation. And we’ll be sharing frontline stories from our own sales and marketing teams about when the relationship works, when it doesn’t, and the practical steps that can put everyone on the same wavelength.

The evidence has never been clearer: a stronger sales and marketing relationship can build unstoppable momentum for your business. However, the best intentions aren’t enough to make that relationship click. Join us for The Secret to a Powerful Relationship between Sales and Marketing webcast and we’ll share the proven plan for creating a power couple:

·      The impact of sales and marketing alignment on customer experience, productivity and financial performance

·      The importance of a shared understanding of the customer journey

·      The role of leadership, accountability and a clear workflow

·      The value of shared KPIs and regular team meetings

·      The misguided tactics that fail to spark the sales and marketing relationship

·      How LinkedIn can help to make sales and marketing alignment count

We know from our own experience how powerful a positive force the sales and marketing relationship can be – and how much value investing time and effort in it can deliver. It’s a story we’re very excited to share. Register now for The Secret to a Powerful Relationship between Sales and Marketing webcast on 6 September at 3PM – and start moving your sales and marketing alignment forward.

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