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Emirates NBD Transforms Talent Strategy with LinkedIn

Emirates NBD Transforms Talent Strategy with LinkedIn

The results delivered

 

 

Improved hiring

LinkedIn helped Emirates NBD attract top talent with in-demand skills like AI and digital expertise, addressing skill gaps in key markets.

Advancing diversity goals

LinkedIn supported the bank’s diversity efforts, helping boost female leadership representation and promoting nationalisation initiatives.

Stronger employer brand

Through LinkedIn, Emirates NBD expanded visibility beyond the UAE, promoted careers across departments, and strengthened its employer brand.

Recruitment lacked centralized tools and deep market data

How LinkedIn helped

Insights and resources enhanced recruitment workflow and results

AMS took advantage of LinkedIn's new AI features to drive a personalized approach to candidate outreach at scale.

  • AMS sourcers were trained in using AI Search, enabling them to identify standout candidates more efficiently. 
     
  • Those same team members were also trained on AI-Assisted Messaging, which generates personalized messages by analyzing various aspects of a candidate's LinkedIn profile. 
     
  • This tool enabled sourcers to craft individual, personalized and relevant InMails quickly.

These incremental enhancements across the sourcing process resulted in high levels of engagement and richer candidate experience, with better quality long-lists for hiring managers.

Learn more about the LinkedIn products used in this case study:

 

LinkedIn Recruiter features

Logo of Google DeepMind

AMS took advantage of LinkedIn's new AI features to drive a personalized approach to candidate outreach at scale.

  • AMS sourcers were trained in using AI Search, enabling them to identify standout candidates more efficiently. 
     
  • Those same team members were also trained on AI-Assisted Messaging, which generates personalized messages by analyzing various aspects of a candidate's LinkedIn profile. 
     
  • This tool enabled sourcers to craft individual, personalized and relevant InMails quickly.

These incremental enhancements across the sourcing process resulted in high levels of engagement and richer candidate experience, with better quality long-lists for hiring managers.

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