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How to hire employees with LinkedIn
Attract and engage qualified candidates by leveraging a suite of advanced hiring solutions from LinkedIn.
When you have access to the right candidates at the right time, you can drive growth, develop an inspiring work culture, and make a significant impact on clients and customers. But how do you hire employees efficiently and at scale?
Reaching and hiring qualified people is simpler with recruiting tools from LinkedIn. Read on to learn how to hire employees, then check out our convenient checklist for hiring employees to help make recruiting more effective.
Before hiring employees
Before your talent team starts hiring employees through LinkedIn, familiarize them with
these hiring best practices:
Write a strong job description.
Your job description might open with a short paragraph written from the perspective of your organization. Paint a picture of your company mission and what makes it unique, then explain how the person in this role will play an instrumental part in realizing those goals. Next, in 4 to 6 bullets for each section, clearly lay out the job objectives, responsibilities, and required and preferred skills and qualifications. If you need help writing a job description, take inspiration from one of these industry-specific templates.
Conduct a compelling interview
YCome to your interview prepared with thoughtful questions designed to maximize your time with the candidate. Some questions can be focused on hard skills related to the role’s technical aspects, while others can address the candidate’s behavioral traits and soft skills practiced at work and in their daily life. Make the most of your next interview with insightful interview questions and resources.
Choose the right candidate
Now that you’ve conducted interviews, identify the candidate that most closely matches the needs of the role and your organization. Focus on what the candidate will add to your culture and how their experience, skills, accomplishments, and drive will help them succeed. Then, analyze their interview responses to understand how they’ll adapt in the face of shifting business needs and industry circumstances.
Onboard your selected candidate
You can reduce the risk of new hires departing their roles soon after starting with a strong onboarding strategy. Before a candidate starts, provide them with all the resources they need to succeed, such as first-day and/or first-week agendas and access to company software and devices.
- Write a strong job description
- Conduct a compelling interview
- Choose the right candidate
- Onboard your selected candidate
Checklist for hiring employees
Before your next role goes live, refer to this checklist for hiring employees:
- Create a LinkedIn Career Page for your company. Companies with a Career Page get 8x more applications for open roles than those without.
- Make the case for your new role. Consider factors that are key to your company, like culture, mission, and working environment. Then, research your new role using LinkedIn Search and LinkedIn Talent Insights to learn about people in this role, and identify how many are seeking it.
- Write a clear, compelling job description. Detail your role’s requirements, qualifications, location, remote-work eligibility, pay range, and more. Display this information on your company’s audience-centric LinkedIn Career Page and leverage it for your open roles available through LinkedIn Jobs.
- Let people know you’re #Hiring on LinkedIn. Use the #Hiring feature on your LinkedIn profile or homepage to tell qualified candidates your company is hiring.
- Build and fill your talent pipeline. Deploy targeted ads to reach and deliver qualified candidates to a media-rich landing page tailored to each person. Once interested candidates submit their information, use LinkedIn Recruiter to move them along to the interview process.
Get the right LinkedIn hiring tools for your team.
On a platform as large and multifaceted as LinkedIn, you might be wondering how to use it for
recruiting. Here are 3 LinkedIn hiring tools you can use to hire better:
Learn more about LinkedIn hiring tools by exploring our resource hub.
Find the right candidates on LinkedIn.
Your talent team can leverage LinkedIn hiring tools to filter people across our 930+ million-member network — and find the most qualified candidates for your open roles. Rather than relying on external spreadsheets and messaging platforms to manage talent pipelines, you can use LinkedIn’s fully integrated recruitment suite to centralize the recruiting process.
- LinkedIn Recruiter
- LinkedIn Jobs
- LinkedIn Career Pages
LinkedIn Recruiter
LinkedIn Recruiter helps talent teams quickly narrow down a list of candidates with specific skill sets and experience using over 40 advanced search filters, keywords, and Boolean logic parameters. You can prioritize candidates who are most likely to respond by applying the “Open to work” filter and even surface hidden talent with Recommended Matches based on your hiring goals. Once you’ve identified qualified candidates, send out InMail messages — up to 150 per month — using customizable templates.
Recruiter offers a rich yet intuitive feature list that can show your talent team how to use LinkedIn for recruiting qualified candidates.
Get started with LinkedIn Recruiter to easily identify, engage, and hire qualified people.
Find qualified candidates
Create a sharable candidate search and management project, then refine your search with skills, keywords, spotlights, and more filters.
Connect to candidates
Reach out individually or in bulk with an InMail message, and track analytics to improve response rates.
Collaborate with your team
Share insights, manage your talent pipeline, and optimize your workflow.
Consider Recruiter Lite as a lower-cost option
If your company is smaller or working on a tighter budget, Recruiter Lite can be an effective lower-cost option. It offers 20+ search filters to help you access qualified candidates in your 3rd-degree network, send 30 InMails monthly, and start building a candidate pipeline.
LinkedIn Jobs
LinkedIn Jobs empowers companies to post captivating, targeted job listings so you can source and manage the most qualified applicants from the LinkedIn professional network. It’s great for small teams hiring only a few roles a year and for larger organizations that hire consistently or are experiencing hiring surges.
Here are some powerful LinkedIn Jobs features that talent teams can use to effectively post jobs and track applicants:
• Precise search targeting fields: Target by location, industry, skills, and years of experience so your job only shows in search results to the most relevant candidates.
• Targeted outreach: Use personalized emails, the LinkedIn feed, and mobile push notifications to make job seekers aware of your open roles they qualify for.
• Optimized job descriptions: Automatically generate skill requirements, qualifications, commute times, and salary benchmarks to help job seekers more clearly understand your opportunities.
• Applicant reviewing and rating: Allow LinkedIn to recommend your openings to other job seekers with similar skills and experience.
• Candidate profile sharing: Access easy-to-use applicant management tools to quickly get your hiring team up to speed on your most compelling prospects.
Make LinkedIn your primary job posting site.
Posting a job on LinkedIn can deliver more value to your organization:
- With over 930 million members, LinkedIn is the world’s largest professional network.
- By promoting your open roles with LinkedIn Jobs, you can bring an average of 3x as many qualified candidates into your pipeline.
- LinkedIn Jobs is rated #1 for increasing the quality of hires.
Now that you understand how LinkedIn Jobs can benefit your hiring team, get step-by-step instructions on how to post a job for free on LinkedIn.
Build your brand as an employer.
In an increasingly competitive job market, brand recognition and reputation can really make a difference. In fact, candidates are 1.8x more likely to apply for your job if they already know your company’s services, products, and even individual employees.
But your employer brand — how people perceive your company as a workplace — is just as important. Prospective candidates will resonate most with information like:
• Company culture and mission
• Overall compensation
• Benefits packages
• Advancement opportunities
• Remote work flexibility
LinkedIn enables you to tell a compelling story about these factors and more through your Career Page, making it an ambassador for your employer brand. Your LinkedIn Jobs postings are another great opportunity to spotlight wider company advantages as well as role-specific details like salary, location, and travel requirements. This information shows what it’s like to work at your organization on a daily basis and can help candidates decide whether they see themselves thriving there.
LinkedIn Career Pages
A LinkedIn Career Page is used for spotlighting your company culture and employer brand. Easily add photos, videos, mission statements, and testimonials to enrich Career Pages and direct job seekers to your opportunities based on each person’s qualifications. Target your Career Page to unique audiences throughout LinkedIn with Traffic Driver ads, then get insights on page visitors, competitors, and post performance from your “Analytics” tab to optimize your employer brand.
Take the construction software company Procore Technologies, who tailored their LinkedIn Career Pages to unique audiences. They saw impressive results:
• 2x increase in Career Page views per month
• 2.2x increase in company followers
• 2x increase in job applicants with the technological and construction background Procore needed
Additional resources for hiring employees
Looking for more information on how to hire employees? Check out these LinkedIn resources:
4 ways to hire fast on a budget
Ready to start hiring new employees?
With industry-leading tools and key insights from LinkedIn on how to hire employees, you can better connect with the most qualified people for your open roles. Leverage our checklist and resources to effectively post jobs and manage interested candidates — and make the most of recruiting with LinkedIn for your entire talent team.
Want to learn more about our hiring tools? Let us help:
Want to learn more about our hiring tools? Let us help: