Scopri LinkedIn Ads

How to get started

Create a LinkedIn Page

First, build your company's brand and build trust with your community.

Campaign Manager

Second, create your first ad campaign on LinkedIn's ad platform.

Sign in to Campaign Manager

Ad formats

Sponsored Content

Reach and engage a professional audience in the LinkedIn feed.

Sponsored Messaging

Engage your prospects where professional conversations happen.

Dynamic Ads

Engage prospects with ads automatically personalized to them.

Text Ads

Self-service ad formats to create campaigns in minutes.

See all Ad formats

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Pricing

Discover how much it costs to advertise on LinkedIn.

Targeting

Reach the people who matter most to your business.

Lead Generation

Qualified leads come from a quality audience on LinkedIn.

Boosting

An easy way to reach new audiences by amplifying your best content.

Conversion Tracking

Measure the true impact of your LinkedIn ads.

Reporting & Analytics

Measure the ROI of your LinkedIn ads.

Objective Based Advertising

Choose your LinkedIn ad format based on your objective and customer journey.

Ad Tips & Best Practices

Crea le tue campagne

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Get Started with LinkedIn Ads

Reach and engage over 117 million professionals in India, and over 1 billion professionals globally on the world’s largest professional network.

Why Advertise on LinkedIn?

Improvement in ROI YoY

In the past year, ROI that we’re driving for customers has improved 20-30% YoY.

#1 Platform for B2B Lead Generation

Generate higher quality leads in a professional environment.

70% + B2B marketers in India are increasing usage of LinkedIn

And around 8 in 10 predict it will increase in the near future.

Our ad platform: tailored for all your marketing objectives - from brand awareness to lead generation

Lead Gen Forms

Collect quality leads with pre-filled forms for certain ad formats at no additional cost

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Sponsored Content

Reach and engage a professional audience in the LinkedIn feed

Learn more
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Sponsored Messaging

Start quality conversations with your target audience

Learn more
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Dynamic Ads

Engage prospects with ads automatically personalized to them

Learn more
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Create an ad

Lead Generation

Learn why marketers rate LinkedIn the #1 platform for lead generation.

Learn more

5 Steps to get started with LinkedIn

To get started you'll need access to Campaign Manager. If you don't have a Campaign Manager account, it only takes a moment to create one.

1. Choose your objective:

Each campaign begins by choosing the objectives that matter most, across awareness, consideration or conversions.

2. Select your targeting criteria

Reach the right audience by using LinkedIn’s targeting tools for campaign success. Choose from over 20 different audience attribute categories.

3. Choose your LinkedIn ad format

Now that you are logged in to Campaign Manager, it’s time to create and manage your ad campaigns. You can use Sponsored Content, Message Ads, Dynamic Ads, Text Ads, or a mix of all four.

4. Select your budget and schedule

Now that you’ve selected your audience, it’s time to set the budget and schedule for your campaign.

5. Measure and optimize your campaign

Congratulations, your LinkedIn advertising campaign is live! Now it’s time to see how your ads are performing. You can access your analytics by visiting Campaign Manager and selecting the campaigns you want to evaluate.

LinkedIn ads helps businesses of any size achieve their goals and reach their target market.

Target a unique audience

Use LinkedIn self-service ads to reach more than 1 billion+ users worldwide. Build effective ads that target your audience with helpful formats & budget management.
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Over 117M active professionals in India, and over 1 billion active professionals globally are on LinkedIn. Target your audience by job title, function, industry, and more.

View all targeting options

Create easy and effective LinkedIn advertising

Use LinkedIn self-service ads to reach more than 1 billion+ users worldwide. Build effective ads that target your audience with helpful formats & budget management.
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Whether your goal is to generate leads, increase brand awareness, or even promote event registrations, LinkedIn ads can help.

Six easy steps

Target a unique audience

Use LinkedIn self-service ads to reach more than 1 billion+ users worldwide. Build effective ads that target your audience with helpful formats & budget management.
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Control your spend with flexible pricing options. Start with any budget and stop your LinkedIn ads at any time.

How ads are priced