Build strategic campaigns that work for you

Set an objective

Create impactful B2B ad campaigns on LinkedIn based on your marketing goals.

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Target People

Target your audience — by job title, skills, industry, and more — and customize your spend.

Explore audience targeting →

Test and analyze

Measure the ROI of your ads and discover opportunities with reporting and analytics.

Explore analytics →

Explore LinkedIn ads

Flexible pricing that you control

Illustration of an individual holding a mobile device.
Step 1: Launch an ad with any budget


With a minimum daily budget amount starting at just $10, companies of any size can market themselves on LinkedIn.

Illustration of a close up of an arm holding a bid placard.
Step 2: Place your bid


Your ad’s cost is determined using an auction, which allows you to place bids to show your ads to LinkedIn members.

Illustration of a play button and an equal sign, both in front of a blue background
Step 3: Control your costs


You’re in charge of your campaign’s daily or lifetime budget and can start, stop, or change your ads at any time.

Flexible pricing that
you control

Step 1: Launch an ad with any budget
With a minimum daily budget amount starting at just $10, companies of any size can market themselves on LinkedIn.

Step 2: Place your bid
Your ad’s cost is determined using an auction, which allows you to place bids to show your ads to LinkedIn members.

Step 3: Control your costs
You’re in charge of your campaign’s daily or lifetime budget and can start, stop, or change your ads at any time.

  • Skill: Data Analysis
  • Company: Microsoft
  • Seniority: Director
  • Function: Marketing
  • Industry: Healthcare
  • Industry: Finance
  • Title: AI Engineer
  • Company size: 200+
  • Industry: Finance

Target your ideal audience on LinkedIn by job title, industry, skills, and more.

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Customer success stories

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Customer success stories