The central themes at this week’s Cannes Lions Festival were readily apparent: data and diversity. As if to make the tech industry’s advances as conspicuous as possible, Snapchat loudly announced its presence with a bright yellow branded ferris wheel right next to the conference entrance. As the wheel spins, so too does the world. In Cannes, the necessity of...

Mike Byrne is Founding Partner/Global Creative Officer of Anomaly in New York. Prior to helping launch Anomaly in 2006, he was a Creative Director at Wieden & Kennedy for eight years. We asked Mike 27 questions; here are his 27 answers. 1. What did you have for breakfast this morning? Nothing. Just coffee out of a thermos. 2. What’s the last great thing you...

As social media sites restrict organic access and filter news feeds, socially active employees can be the key to extending your brand reach. The term employee advocacy refers to a strategic, sustained program that empowers and inspires employees to share on their own networks, on the brand’s behalf. Odds are most of your employees are already active on social...