Elizabeth  Garlick

Posts by Elizabeth Garlick

  • Happy man watching video on laptop at home

    VidMob Uncovers the Secrets to Creating Effective Videos for Brand Awareness, Thought Leadership and Lead Generation

    October 2, 2020

    Editor's Note: This guest post was co-authored by Sarah Graham, Research Strategist at VidMob. To shed light the mysteries of effective video, VidMob analyzed more than 19,000 videos that delivered 425 million impressions on LinkedIn from 2019 and 2020. Using Creative Intelligence — VidMob’s AI technology — the company identified creative attributes and...