Gina Wolf

Posts by Gina Wolf

  • LinkedIn Marketing + Sales: A Love Story [Infographic]

    June 15, 2015

    Marketing and sales, together forever. It’s not the most traditional love story, but these two critical parts of your organization are most likely finding that their jobs are intersecting more than ever before - and that they’re having to learn how to find harmony in a house divided. The top decision makers and influencers your teams are trying to reach are...

  • The B2B Tech Buyer’s Purchase Journey: How to Stay on Course with Content that Sells

    May 20, 2015

    Marketing to the modern tech decision-maker isn’t the straight and narrow path it once was. Today’s tech selling environment is a non-linear journey that is always evolving, which means it can be constantly full of new surprises along the way. And since the roadmap for targeting, nurturing and converting prospective technology buyers changes so rapidly,...