Ira Amilhussin

Posts by Ira Amilhussin

  • LinkedIn Get Hired

    Easing the Transition from College to Career: Tips for Using LinkedIn to “Get Hired”

    October 15, 2018

    If you think our sole focus at LinkedIn is on the professionals who are already in the workforce, think again. Our vision is to create economic opportunity for every member of the global workforce – and that includes students just getting ready to join it. To that end, we’ve created a new video series called Get Hired, focused on helping students of all ages and...

  • 4 Content Tips for Engaging Prospective Students on LinkedIn

    April 19, 2018

    The world of higher education marketing is extremely competitive, especially in the graduate space, with only three schools making a prospect’s shortlist. And if you fail to make it onto that list, there is still only a 7% chance the prospect will enroll in your program. These odds make it all the more important to catch a prospective student’s attention early...

  • Mastering Lead Generation for Higher Education Marketers

    Introducing the Higher Education Marketing Guide to Lead Generation

    January 16, 2018

    In 2017, 66% of admissions directors in higher education missed their enrollment goals, heating up the race to engage and convert prospective students. To reach the finish line, higher education marketers need to grow awareness for their programs with prospects as well as convince them of the value of their degrees—something not easily done in brochures, print...

  • The LinkedIn Guide for Connected Schools: Live Webcast

    The LinkedIn Guide for Connected Schools: Live Webcast

    November 29, 2017

    In higher education, it may feel like institutional silos are a fact of life. Marketing departments focus intently on driving...

  • LinkedIn Marketing for Education Best Practices

    When It Comes to Student Data, What You Don’t Know Can Hurt...

    October 11, 2017

    The era of big data has arrived, bringing with it more sophisticated ways to capture our interests, preferences, and behaviors....

  • Quality B-School Leads at a Lower Cost

    June 15, 2017

    The Mason School of Business at William & Mary College was able to convert over 60% more enrolled students with LinkedIn than with...