I think every marketer can agree that, conceptually, employee advocacy is a smart and beneficial practice. It goes without saying that the folks who work for a company can become its most genuine, authentic, and credible promoters out in the world, in terms of attracting both customers and talent. But from an implementation standpoint, there are undeniable...
Posts by Jared Walden
- LinkedIn Elevate
Have you ever had a cringe-worthy encounter with a brand on social media? It doesn’t have to be one of the intensely bad ones that leads to viral infamy. We’re talking about something that made you die just a little inside, especially as a fellow marketer. We can’t be too hard on brands that don’t get it right 100% of the time. Social media is tricky. For the...