Jason Miller

Posts by Jason Miller

  • Holiday Wisdom From a Marketing Grinch

    December 23, 2017

    One of the biggest mistakes in a marketing career is only ever listening to opinions that you know you are going to agree with. It means never having your thinking challenged, never seeing your strategy from a different perspective, and never having the pitfalls pointed out to you. Doug Kessler is a marketer who knows the value of contrary opinions and a proper,...

  • A Festive Tale with a Warning for Marketers

    December 18, 2017

    In Charles Dickens’ classic A Christmas Carol, Ebenezer Scrooge is scared into greater empathy for his fellow human beings through a nightmarish vision of the misery he creates for others and himself. The latest installment in our festive marketing playlist features a story that does something very similar. It shows how brands that have become tone deaf to the...

  • The LinkedIn Sophisticated Marketer's Podcast featuring Shannon Brayton

    What the CMO role means today: 5 key insights from Shannon Brayton

    November 1, 2017

    Editor's Note: This post originally appeared on the LinkedIn Marketing Solutions EMEA blog. Shannon Brayton is the Chief Marketing Officer at LinkedIn. She has a unique perspective on some of the most important changes taking place in marketing today. In fact, she embodies many of them. That’s why she’s such a fascinating guest to have for our latest episode of...

  • Dracula

    How Dracula Rocks Sales and Marketing Alignment

    October 31, 2017

    Editor's Note: This post originally appears on the LinkedIn Marketing Solutions EMEA blog. Way back in the 80s, I was at a Motley Crue...

  • The Stories Behind 5 Hilarious Marketoonist Cartoons

    October 28, 2017

    Editor's Note: This post originally appeared on the LinkedIn Marketing Solutions EMEA blog. His work has featured in top-secret...

  • Disruption, Authenticity, & Diversity: Lessons from a...

    October 10, 2017

    Editor's Note: This post originally appeared on the LinkedIn Marketing Solutions EMEA blog. In the first part of this episode of The...