Jennifer  Brett

Posts by Jennifer Brett

  • LinkedIn Content Insights Quarterly

    What IT Decision Makers Are Reading, Contextual Targeting, and More from the Latest Content Insights Quarterly

    December 30, 2019

    The LinkedIn Content Insights Quarterly, which shares insights about what content is attracting engagement on LinkedIn, returns. In the latest edition, we examined the third quarter of 2019 and explored two areas of interest to marketers: Content that attracted the attention of IT Decision Makers on LinkedIn The top content members engaged with on the topic of...

  • LinkedIn Water Cooler

    The Water Cooler: Why Jeff Bezos and Brigette Hyacinth Engage Readers on LinkedIn

    June 28, 2019

    Editor's Note: As 2020 approaches, we're looking back at some of 2019's most popular posts on the LinkedIn Marketing Blog. This one ranked No. 12. If you want to engage the more than 630 million LinkedIn members on the platform, which is fast becoming the water cooler for global business professionals, here are two pieces of advice: Write about Amazon’s Jeff...

  • LinkedIn Water Cooler

    The Water Cooler: The 4-Day Workweek, Environmentalism, and Other Topics Attracting the Eyeballs of LinkedIn Members

    December 14, 2019

    There are now more than 660 million LinkedIn members, and every month on the platform these professionals engage with and discuss content that’s important to them — inside and outside the office. In this edition of the Water Cooler, we’re taking a deeper look into the articles that are receiving the most engagement — comments, shares, and likes — on LinkedIn....

  • Water Cooler Brigette Hyacinth

    The Water Cooler: What Does Brigette Hyacinth Know That You...

    November 22, 2019

    What does Brigette Hyacinth know? Probably lots of things, but one thing the author of “The Future of Leadership: Rise of Automation,...

  • LinkedIn Water Cooler

    The Water Cooler: Why Articles About the Human Side of...

    October 31, 2019

    The Water Cooler is back, delivering the refreshing cold water of truth about what professionals are reading on LinkedIn! With more...

  • LinkedIn Content Insights Quarterly

    What Teachers Are Reading, the Latest on GDPR, and More...

    October 20, 2019

    The LinkedIn Content Insights Quarterly, which dives deep into the LinkedIn platform to surface insights that can help marketers, is...