Joe Hyland

Posts by Joe Hyland

  • B2B Podcasts

    CMO's Corner: Forget True Crime, Podcasts Are For B2B Marketers

    August 21, 2017

    Editor's Note: This guest post is written by Joe Hyland, Chief Marketing Officer at ON24. A month ago, Apple announced they would began sharing analytics from Podcast useage to creators. Although the news passed without much fanfare don’t let that fool you, podcasts can have a huge impact on your marketing strategy. Marketers take note, podcasts are no longer...