Dynatrace is a Waltham, Mass.-based provider of enterprise software. Here’s the story of how the company has successfully deployed it employees as advocates.    Challenge To raise awareness of its enterprise software intelligence solution, Dynatrace saw a key opportunity in activating its employees as advocates. But past programs and platforms had failed to...

A truly enlightening book invariably leaves us with at least one lasting revelation, which can remain in our minds long after we finish the last page and set it back on the shelf. This enduring takeaway can vary from person to person, based on what resonates personally. Therein lies the beauty of thoughtful prose: It affects different readers in different ways...

There’s no better time than the holiday season to curl up with a new book and lose yourself in its pages. Short days, chilly weather, and plenty of downtime create the perfect setting for time spent with an essential read you’ve had sitting on the shelf. Or, perhaps you’re still looking for that next great book to dive into. If so, our team at LinkedIn is here...