Laura  Luckman Kelber

Posts by Laura Luckman Kelber

  • Quality vs. Quantity: Successful Lead Generation on a Budget

    Quality vs. Quantity: Successful Lead Generation on a Budget

    August 10, 2016

    Editor's Note: This post has been contributed by Laura Luckman Kelber, Chief Strategy Officer at Sandstorm Design. I just got back from the B2B Marketer Awards and Conference, where I was honored to share a case study on Sandstorm’s award-winning brand launch for Holden. During the day’s events, the conversation kept returning to the same topic: how B2B...