Editor’s Note: This is part two of our annual roundup. In the first part, we focused on the most popular “announcement posts,” those that highlighted new features of the LinkedIn Marketing platform or new eBooks available for download. The most effective marketers are always learning and growing. You don’t find many who reach a level of competence and then coast...
Posts by Megan Golden
Megan Golden December 28, 2016
New Year’s Day is a triumph of emotion over logic. 11:59pm becomes 12:00 am 365 times a year. But once a year we imbue that clock tick with special meaning. It helps us divide time into manageable units—it creates the opportunity to look back at what we accomplished, and to plan for the future. At LinkedIn Marketing Solutions, we have two main goals: to...
Megan Golden December 27, 2016
It’s always easy to find advice on what new strategies, tactics, and tools marketers should add to their mix. Especially this time of year, the internet overflows with advice. Start this new habit. Try this browser extension. Use this time management plan. It’s good to learn and grow, of course. It’s great to add to your skillset or your toolbox. You can’t add...
Megan Golden December 15, 2016
Behold B2B marketers. We bring you tidings of great joy. Finally, the answers to all your sophisticated marketing questions can be...
Megan Golden December 8, 2016
Once upon a time, there was a very effective marketing tactic called account-based marketing (ABM). Instead of broadcasting a message...
- LinkedIn B2B Marketing