Pallavi Sharma

Posts by Pallavi Sharma

  • AdStage Join

    When Marketing Optimizes for Sales Closes, Everyone Wins

    December 4, 2018

    Editor's Note: This post has been contributed by Pallavi Sharma, VP Marketing at AdStage. I recently attended the CMO Inflect conference where a speaker shared a story that had the entire audience (which was incidentally filled with marketing leaders) nodding their heads in agreement. He talked about attending a retreat where the marketing team had champagne...