Editor's Note: Enjoy this special encore post, which was one of our readers' favorites in 2020. In a matter of weeks, coronavirus has changed the world of work. As businesses prioritize the safety of their communities, many in-person events and gatherings have been cancelled. This leaves people looking for ways to stay connected. We’ve heard from a lot of you as...
Posts by Reem Abeidoh
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- Topics:
- LinkedIn Marketing News,
- LinkedIn Pages
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For marketers, few things are more valuable than context. Understanding how your brand fits into the specific context of your audience, your industry, and any given situation holds the key to success. That’s a key reason why our jobs are so difficult right now. We have no parallel context to fall back on when it comes to the pandemic. Modern society has never...
- Topics:
- LinkedIn Marketing News
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Conversations on LinkedIn typically reflect what’s happening in the business world. In January and February, the top two hashtags on LinkedIn were #marketing and #leadership. So far in March, the top two hashtags are #coronavirus and #COVID-19. On LinkedIn the number of articles about coronavirus increased by 17X between February 1 and March 17. The biggest...
- Topics:
- LinkedIn B2B Marketing
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I am a straight shooter, so let me keep it real. Collaboration is essential for two primary reasons. Why? No single individual has...
- Topics:
- Marketing Trends
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The holiday season is the busiest time of year for retailers and consumer brands, but what about marketers with a Business-to-Business...
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I was recently invited to sit on a "Mom Bosses" panel at Advertising Week to explore an important topic many of us tackle everyday:...
- Topics:
- B2B Content Marketing