Renee Lowe

Posts by Renee Lowe

  • Man sitting on couch with laptop looking straight at camera

    Ad Targeting on LinkedIn Made Easy With 5 Helpful Tips

    April 6, 2021

    Picture it: you’ve crafted the greatest ad campaign of your career. It’s well thought out, interesting, engaging, direct, and to the point. You just know that the content will be valuable and impactful. But there’s only one problem: you need to get it in front of the right people. If you don’t, it’ll be like the proverbial tree falling in the forest, unheard. So...

  • Introduction to LinkedIn Ads

    LinkedIn Marketing Labs: Introducing LinkedIn Ads

    January 27, 2021

    It’s no secret that LinkedIn offers a host of advertising capabilities that can help supercharge your brand’s awareness, engagement, and conversions. From tightly targeted campaigns to in-depth metrics, LinkedIn ads can offer your business a wide range of features to get your message out and measure your impact. But for many, the hardest part is getting started....

  • LinkedIn Marketing Labs illustration

    LinkedIn Marketing Labs: All-New On-Demand Learning Center for Advertising on LinkedIn

    January 13, 2021

    There’s an art to using LinkedIn advertising tools, but there’s a science behind it as well. LinkedIn offers a number of powerful capabilities, and for each, there are best practices for using, analyzing and optimizing. To help you ring in the new year and level up your LinkedIn marketing strategy, LinkedIn has created a new free online learning center, LinkedIn...