Sean Callahan

Posts by Sean Callahan

  • Anomaly London

    The Agency Interview: 27 Questions for Mike Byrne

    June 22, 2017

    Mike Byrne is Founding Partner/Global Creative Officer of Anomaly in New York. Prior to helping launch Anomaly in 2006, he was a Creative Director at Wieden & Kennedy for eight years. We asked Mike 27 questions; here are his 27 answers. 1. What did you have for breakfast this morning? Nothing. Just coffee out of a thermos. 2. What’s the last great thing you...

  • Cannes Lions Festival of Creativity 2017

    The Intersection of Technology and Creativity Dominates Discussion at Cannes Lions

    June 21, 2017

    This year at the Cannes Lions Festival of Creativity, as in recent years, the world’s most influential technology companies — ranging from Twitter and Pinterest to Oracle and Microsoft — have a marketing presence along the Croisette, the avenue that hugs the beach in Cannes. At first glance, it may seem odd that the tech sector has such a strong and visible...

  • Summer Reading List

    Your Summer Reading List: 25 Must-Read Marketing Books

    June 19, 2017

    When summer rolls around, we are all looking for an excuse to sit out under the sun. What better than reading a book that pulls you in and won’t let go? And, if you happen to be absorbing information and insights that expand your horizons professionally, so much the better. Sometimes educational reading can be dry and dull. With so many activities competing for...

  • Two Roads Merge in the Distance

    101 Sales and Marketing Quotes to Read Before Setting Your ...

    June 13, 2017

    Things have changed in the decades since Peter Drucker asserted that “the aim of marketing is to know and understand the customer so...

  • 7 Takeaways from the ANA’s Masters of B2B Marketing...

    June 4, 2017

    “Change by Design” — that was the theme of the Association of National Advertisers Masters of B2B Marketing conference, which was held...

  • Sophisticated Sessions: Selecting Your Target Audience on...

    May 22, 2017

    In traditional marketing, reaching your target audience is like photographing a landscape. You take as wide a shot as you can, then...