Steve Sirich

Posts by Steve Sirich

  • Photography depicts Microsoft AI technology that predicts probability of a student dropping out of school to proactive assist educators.

    How AI, Speech Recognition and Digital Assistants Will Impact Marketing by 2020

    March 3, 2018

    This guest post was contributed by Steve Sirich, Head of Marketing at Bing Ads, Microsoft. There’s no doubt that technology is reshaping the way that brands engage with consumers. Artificial intelligence (AI) and machine learning technologies, such as Microsoft’s Cortana and Amazon’s Alexa, are advancing rapidly and have become increasingly ubiquitous in our...