Marketers, What Gift Are You Giving This Holiday Season?
December 18, 2016
The holiday season is tied to memories of childhood and of giving. (And also a little getting).
We asked marketers to reflect back on their youth and remember the first time they recall advertising influencing what holiday gifts they wanted. Take a look at the short video, "Sophisticated Marketers On Camera: Gift Edition," to see what ads created demand in the young Ann Handley, Chief Content Officer, Marketing Profs; Michael Brenner, CEO, Marketing Insider Group; Doug Burdett, Principal, Artillery Marketing; Amanda Nelson, Senior Manager, AppExchange Content, Salesforce; and Tim Washer, Creative Director, Cisco.
In addition to inquiring about their childhood gift lists, we also asked Matt Heinz, President of Heinz Marketing, and other marketers to think about giving. What present would they like to give their fellow marketers this year? View the video to see who wants to give marketers the gift of slowing down, who wants to give them more confidence, and who wants them to laugh more.