LinkedIn Receives IAB 2013 Sales Excellence Award

February 10, 2014


The Interactive Advertising Bureau (IAB) announced the winners of its 2013 Sales & Service Excellence Awards last night, and we are humbled to share that LinkedIn has received the award for Overall Sales Excellence for Small to Mid-Size Digital Sales Organizations. In addition, one of our own – Dane Farnum – has been recognized as Sales Person of the Year for the South region.

The IAB Sales Awards are bestowed upon U.S. individuals and organizations that have demonstrated significant success in interactive advertising sales, as determined by a survey of executives in the interactive advertising buying community, both agencies and advertisers.

As Sherrill Mane, Senior Vice President, Research, Analytics and Measurement for the IAB explained, “These Sales Excellence Award honorees have proven themselves admirably on an incredibly competitive and complex playing field. Their stellar sales achievements are only made more remarkable, when you consider that these awards are determined by buy-side executives, who recognize their talent and dedication to the needs of advertisers and agencies.”

It is with deep appreciation for our entire sales team and the customers they serve that we accept this award and share the news with the global marketing community, who continues to inspire our commitment to customer service and innovation every day.

Commitment to Service

At LinkedIn, we value the relationships we have with our members and customers and continually strive to put them at the center of everything we do.  Even more than this, we are constantly aiming to find more efficient and more effective ways to deliver value to our members and our customers.

It’s no surprise that Dane Farnum has been recognized as the Sales Person of the Year for the South region. Dane exemplifies quality in service and continually goes above and beyond to deliver a rewarding experience for his customers. Dane, like all our sales professionals, embodies what it means to be committed to the mission of LinkedIn – helping each and every professional on the planet be more productive and successful.

Innovation At The Core

LinkedIn connects companies with the world’s professionals and allows them to build enduring relationships. Sponsored Updates, the most recent offering from LinkedIn Marketing Solutions, helps companies build these relationships by delivering relevant content where members expect it – the LinkedIn feed – across desktop, mobile and tablet. Seeing how members seek insights from people and brands they trust continues to inspire us, and furthers our commitment to deliver innovation at every step of the member and customer journey.

Thank you to the IAB and all the advertisers and agencies who participated in the survey. It is a true honor, and we look forward to raising the bar on excellence in the year ahead.

Image source: Interactive Advertising Bureau (IAB).