Blow Past Your Targets in 2018 with Our LinkedIn Playbook Trilogy
January 31, 2018
Which tactics and methods will propel marketers to new heights on LinkedIn in 2018? You’ll find plenty of them in this trio of guides we’re making available to get you rolling.
Three of the utmost imperatives for LinkedIn marketing success – an effective Company Page, the right set of tools, and a regular routine that drives perpetual growth – are the subjects of these handy digital playbooks:
The Company Pages Playbook includes a variety of pointers for enhancing your organization’s LinkedIn homepage. From management essentials to advanced optimization tips, you will uncover everything you need to ensure your Company Page showcases your brand the right way, serving as a useful tool for recruiting talent and driving business.
The Content Marketing Toolkit comes chock full of resources to maximize your efficiency and success. Within this robust digital toolkit you will find a Content Calendar Template, Social Media Distribution Plan, Content Gap Analysis, SEO Checklist, and more. Altogether, this package will make you and your team more organized and strategic in content marketing execution.
If you’re anything like me, then you thrive on organization and structure. We put together the LinkedIn Content Marketing Tactical Plan with methodical marketers in mind. Covering every critical aspect of a comprehensive marketing approach on LinkedIn, this handbook drills down into practical and actionable practices you can implement throughout the year. To help with scheduling, you’ll even find daily/weekly/monthly time estimates for each activity.
If you’re thinking big in 2018, you will definitely want LinkedIn’s massive network of purpose-driven professionals to be part of your blueprint. These three playbooks will help lay the groundwork for a winning strategy that makes smart marketers look even smarter all year long.