Introducing the Complete Guide to LinkedIn Marketing Partners

October 22, 2019

Where would Starsky be without Hutch? Or Mulder without Scully? Despite his surname, we all know Han Solo could never go it alone without Chewbacca.

A great partner is an invaluable thing, whether you’re patrolling the streets of Bay City, evading the Galactic Empire’s grasp, or trying to grow a business. That’s why we designed the LinkedIn Marketing Partners program to connect your company with the ideal partner to help you reach your objectives. 

We’re  focused on building our global ecosystem of approved technology and service providers, each of which can support your LinkedIn marketing efforts in different ways. And, to help you learn about all the partners available to you, and how they can enhance your marketing strategies, we’re excited to share The Complete Guide to LinkedIn Marketing Solutions Partners.

Explore All that LinkedIn Marketing Partners Have to Offer

Today, one in five marketers on LinkedIn works with a partner to execute on their marketing strategies, including all of our of top 50 advertisers. Chances are, you’ll find at least one provider in this guide that can add value for your organization.

As the new guide explains, LinkedIn partners are selected on the basis of three qualifiers:

  • Expertise: They are authoritative in their domain and have a proven track record.
  • Innovation: They are actively tapping into new frontiers and engagement opportunities on LinkedIn.
  • Quality: They meet our high standards for service, customer success, and member data security.

LinkedIn partners offer a variety of services, features and functionality, which we’ve organized them into the following categories to help you find the right fit. These include:

  • Technology Partners

    • Community Management

    • Ad Technology

    • Audience Management

    • Analytics and Measurement

  • Content Partners

    • Original Thought Leadership

    • Turnkey Content

Inside the guide, you’ll uncover information on the capabilities associated with each category, and what some of the prominent partners within each one can offer specifically. We also outline the distinct value for both brand marketers and agencies.

Your Portal to Partnership Success

Whether you’re looking for a specific solution  or you simply want to get more results from your programs, there are partners ready to deliver. The Complete Guide to LinkedIn Marketing Solutions Partners will help you find them. 

In the words of LinkedIn co-founder Reid Hoffman: “No matter how brilliant your mind or strategy, if you’re playing a solo game, you’ll always lose out to a team.” With this resource at hand, you can find the right strategic teammates to give your LinkedIn marketing strategy a competitive edge.

Read the guide now, and chart your course.

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