Popular posts

  • Summer Reading List

    Your Summer Reading List: 25 Must-Read Marketing Books

    June 19, 2017

    When summer rolls around, we are all looking for an excuse to sit out under the sun. What better than reading a book that pulls you in and won’t let go? And, if you happen to be absorbing information and insights that expand your horizons professionally, so much the better. Sometimes educational reading can be dry and dull. With so many activities competing for...

  • Introducing the Top 10 Most Engaged U.S. Agency Executives on LinkedIn

    June 14, 2017

    About 200,000 professionals work at advertising agencies in the United States, and a significant number of them use LinkedIn to network with others, share and consume content, and build their personal brands. To celebrate these members, who represent the cutting edge of social media usage, LinkedIn announces its inaugural “Top 10 Most Engaged Agency Executives...

  • Two Roads Merge in the Distance

    101 Sales and Marketing Quotes to Read Before Setting Your Strategy

    June 13, 2017

    Things have changed in the decades since Peter Drucker asserted that “the aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” While that underlying sentiment remains true, the methods for understanding and reaching customers have transformed dramatically with the advents of digital media and the...

  • Rock n Roll Figure

    How Top Companies Rock Their LinkedIn Company Page

    June 12, 2017

    LinkedIn’s 2017 Top Companies list is out, and once again it’s provoked the next logical question around the office: How do...

  • Introducing the LinkedIn Content Insights Quarterly: Q1 2017

    June 7, 2017

    Welcome to the first edition of the LinkedIn Content Insights Quarterly. This report, which will appear after the close of every...

  • The Hipster’s Guide to ROI

    The Hipster’s Guide to ROI [Infographic]

    June 19, 2017

    It’s just some obscure marketing ROI term you’ve probably never heard of. In this case, the stereotypical hipster lingo fits. Many of...