Search results for "alex rynne"

  • LinkedIn Video

    A Brief History of LinkedIn Marketing Solutions' Video Evolution

    April 8, 2018

    Last week, LinkedIn officially unveiled LinkedIn Video Ads. We also enabled video posts on LinkedIn Company Pages. These moves by LinkedIn underscore the growing importance of video storytelling for B2B marketers. At LinkedIn, we have been experimenting with a variety of online video for almost five years now. In that timeframe, we’ve learned a lot about how to...

  • The Sophisticated Marketer LIVE

    Top B2B Marketing Quotes and Takeaways from Sophisticated Marketer LIVE!

    May 12, 2016

    B2B marketing doesn’t have to be boring. Marketers far more experienced and knowledgeable than I am agree with me on that point. We B2B marketers are free to be just as entertaining and creative as our B2C counterparts. This idea of bringing personality to B2B marketing has led me to some cool places with LinkedIn, and it was the driving force behind the...

  • BrandZ Summit 2016

    How to Create B2B Blockbusters and Humanize Storytelling

    November 10, 2016

    “Baseball hasn’t changed in 108 years. Marketing has greatly,” said Dmitri Seredenko, Director & Head of Strategy Practice, Americas at Kantar Vermeer, during the first annual BrandZ™ B2B Summit held in San Francisco on November 3. His nod to the Chicago Cubs’ winning their first World Series in 108 years wasn’t said in jest — instead it emphasized how marketers...

  • Join the #SophisticatedMKTG Movement at Social Media...

    April 12, 2016

    The world’s best social media marketers will be descending upon San Diego in a few days for Social Media Marketing World, and the...

  • Marketo Summit

    Get Rockin’ at Marketo's Marketing Nation Summit: 7 Can’t...

    April 29, 2018

    One of our favorite annual events, Marketo’s Marketing Nation Summit, is set to go down in San Francisco this week. Celebrating the...

  • Live with Marketers takes Content Marketing World

    Live with Marketers takes Content Marketing World

    August 30, 2019

    Pack your bags - we’re taking our award-winning Live with Marketers show on the road! Next stop: Content Marketing World. Hosted in...