Content Marketing Thought Leaders Articles

  • The Agency Interview: 27 Questions for Jonathan Mackenzie

    March 21, 2017

    Jonathan Mackenzie is the Head of Data, Technology, and Innovation at Publicis Media APAC. Read on to find out why specialization is crucial in the advertising world, how his choice of movies may have influenced his childhood ambitions, and exactly how long he’d survive a zombie apocalypse. We asked him 27 questions. Here are his 27 answers. 1. What did you have...

  • Marketing Madness: The Content Marketing 16

    March 16, 2017

    Editor’s Note: This post is authored by Gaurav Nihalani, Campaign Manager at LinkedIn. Today begins the greatest four-day stretch of sports television for any basketball fan. It’s the first full-day of the NCAA Men’s Basketball Tournament, and from now through Sunday, there will be 48 win-and-advance, lose-and-you’re-done, do-or-die basketball games. By the end...

  • Agency

    The Agency Interview: 18 Questions With John Nemo

    March 14, 2017

    John Nemo is the Founder of Nemo Media Group, a company that helps small business owners, salespeople, and others leverage the LinkedIn platform. Below John shared his affinity for the 1980s, his storytelling obsession, and why content is so crucial for succeeding on LinkedIn. We asked John 18 questions; here are his 18 answers.   What did you have for breakfast...

  • Once upon a time typewriter

    Tell Standout Stories By Answering These 5 Questions

    March 1, 2017

    Editor's Note: This guest post was contributed by Amanda Nelson, Senior Manager, AppExchange Content & Community, Salesforce. We all...

  • 10 FREE Must-Subscribe Resources for Marketers in 2017

    February 23, 2017

    Editor's Note: This post was contributed by Justin Gray, CEO of LeadMD and recent co-founder of The LeadMD Marketplace and Podcast. As...

  • The Agency Interview: 28 Questions With James Campbell

    February 20, 2017

    James Campbell is General Manger at Mindshare in Singapore. He’s catching up on “Breaking Bad,” is annoyed by the buzzword “consumers”...