As marketers, we’re always looking for fresh insights about our audiences and our craft. Helpful stats can do wonders to inform our strategies and help us create content for the right people, at the right moments. But how can you stay up to date with the latest marketing data when it’s often buried in gated studies, TLDR PDFs or other cumbersome mediums? To help...
LinkedIn B2B Marketing Articles
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- LinkedIn B2B Marketing
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With this post, we announce a new regular feature on the LinkedIn Marketing Blog: Introducing the LinkedIn Ad Review. Every month in the LinkedIn Ad Review will shine a spotlight on a top-performing piece of LinkedIn Sponsored Content. In the Review, we’ll analyze why the Sponsored Content’s headline, visual, and copy work together to get across the brand’s...
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- LinkedIn B2B Marketing
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What is a Sophisticated Marketer? It’s a marketer who understands the value of both fundamental marketing principles and new tactics and techniques. It’s somebody who sees no conflict between technology and creativity; someone with an appetite for new forms of insight and new things to learn. A big part of being a Sophisticated Marketer is knowing where to find...
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- LinkedIn B2B Marketing
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Cisco is the worldwide leader in IT and networking. The company helps organizations of all sizes transform how people connect,...
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- LinkedIn B2B Marketing
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Editor's Note: A version of this post originally appeared on the LinkedIn EMEA Blog. If you’re a smart marketer or salesperson with...
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Editor's Note: This guest post was contributed by Kaitlyn Delaney, Lead Social Media Strategist at Incentric Digital Marketing. If you...
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- LinkedIn B2B Marketing