LinkedIn Pages Articles

  • SMBs and LinkedIn Pages

    SMB Leaders Share Their Tips for Finding Customers with LinkedIn Pages

    December 12, 2019

    LinkedIn hosts a community of more than 660 million professionals. No matter the size or specialization of your business, chances are that your future customers are out there on the platform. Finding them and getting through with the right message? Therein lies a marketer’s challenge. Efficiently growing the customer base is a central goal for every organization...

  • LinkedIn Page Holiday

    Examples to Help You Channel the Holiday Spirit on Your LinkedIn Page

    November 25, 2019

    Holidays like Thanksgiving represent an excellent opportunity for combining quality and quantity when it comes to your content strategy, helping marketers fill gaps in the calendar while still delivering relevant, human stories to their audiences. First, let's get up to speed on why it all matters. While I was scrolling through my LinkedIn feed the other morning...

  • Increase Engagement on LinkedIn

    3 Ways B2B Marketers Can Increase Engagement on LinkedIn

    November 15, 2019

    We don’t do business the way we used to, but a lot of B2B marketers are still taking an outdated approach to their LinkedIn company pages. Today’s consumers want to connect with the brands they buy from. In fact, 64% of people expect brands to connect with their consumers, and they rank social media as the number one channel where that can happen. But for some...

  • LinkedIn Page vs Personal Page

    LinkedIn Page vs. Personal Page: What's The Difference and...

    November 3, 2019

    “I am my business.” For many small businesses and startups, this is a fitting mentality, at least in the early stages. The founder is...

  • What's New with LinkedIn Pages

    What’s New with LinkedIn Pages: Tap into Your Employees’...

    October 15, 2019

    Organizations have told us that building a sense of community is more important than ever — it impacts how your customers feel about...

  • Best of LinkedIn Pages 2019: Nominations Are Now Open!

    Best of LinkedIn Pages 2019: Nominations Are Now Open!

    October 2, 2019

    The drum rolls. A hush falls over the crowd. The curtains quietly creak as they draw open. Where will the spotlight land? That’s up to...