• The Insight Track with Shane Barker: Inspiring Examples of Influencer Marketing

    July 12, 2019

    Trends come and go. Forward-looking marketers want to identify the tactics and approaches that are here to stay.  Strategist and consultant Shane Barker is convinced that influencer marketing isn’t going anywhere — not because he’s bought into the hype, but because he has experienced the power of influence first-hand, time and again.  “Even if the influencer...

  • Linkedin Campaign Manager

    Introducing a More Powerful Campaign Manager

    July 11, 2019

    You’ve shared with us that one of your biggest marketing challenges is ensuring your campaigns can meet increasingly complex business goals. Whether you’re a new start-up trying to increase share-of-voice or an established B2B player looking for leads, you need solutions that are flexible and can adapt to your unique objectives.  Today, we’re excited to announce...

  • Autopilot LinkedIn case study

    From Startup to Scale Up, How Autopilot Leverages LinkedIn to Deliver Hundreds of Quality Leads

    July 10, 2019

    There is an ever-increasing pressure on marketers to deliver leads and ROI for a business. But with the number of tools and automation available to source these leads, how can marketers ensure these leads are effective and provide positive value to the business? More Than 500 Quality Leads in 3 Months Australia-based marketing automation company, Autopilot,...

  • The Ultimate Guide To Transforming Your Employees Into...

    July 9, 2019

    It seems like every day, a new marketing influencer, publication or company is preaching the importance of employee engagement.  This...

  • Grand Finale from a Fireworks Show

    What’s Trending: Content Marketing Grand Finales

    July 8, 2019

    What was the highlight of your July 4th holiday last week? There are many valid answers: friends, family, barbecuing, the patriotic...

  • Targeting on LinkedIn

    Targeting on LinkedIn Just Got More Powerful

    March 20, 2019

    Editor's Note: As we start the second half of 2019, we're looking back at some of the year's most popular posts on the LinkedIn...