Trends come and go. Forward-looking marketers want to identify the tactics and approaches that are here to stay.  Strategist and consultant Shane Barker is convinced that influencer marketing isn’t going anywhere — not because he’s bought into the hype, but because he has experienced the power of influence first-hand, time and again.  “Even if the influencer...

You’ve shared with us that one of your biggest marketing challenges is ensuring your campaigns can meet increasingly complex business goals. Whether you’re a new start-up trying to increase share-of-voice or an established B2B player looking for leads, you need solutions that are flexible and can adapt to your unique objectives.  Today, we’re excited to announce...

There is an ever-increasing pressure on marketers to deliver leads and ROI for a business. But with the number of tools and automation available to source these leads, how can marketers ensure these leads are effective and provide positive value to the business? More Than 500 Quality Leads in 3 Months Australia-based marketing automation company, Autopilot,...