As we all prepare for the next phase of life during these times, both non-profit and for-profit organizations are scrambling to devise move-forward plans. While every industry faces its own unique challenges, many Higher Education institutions are finding themselves considering seismic shifts. Simmons University in Boston is no exception. News of the...
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- Topics:
- Education Marketing
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Editor's Note: This guest post was contributed by Matthew Lieberman, CMO-US/Mexico, for PwC. When a crisis like COVID-19 occurs, marketers must change course. A lot of what worked well just last month now feels irrelevant at best, tone-deaf at worst. Internally too, my team faces new challenges to get their jobs done, so I have to be a different kind of leader....
- Topics:
- B2B Content Marketing
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Editor’s Note: A version of this post previously ran on the LinkedIn Learning Blog. Current events have brought conversations about diversity, inclusion, and belonging to the forefront for businesses across the United States and across the globe. These conversations can be challenging. To help professionals such as CMOs and marketing leaders have these...
- Topics:
- LinkedIn B2B Marketing
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Editor's Note: This post was co-authored by Ayusman Sarangi. As the business world transitions to recovery mode, it’s more important...
- Topics:
- LinkedIn Marketing News
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Editor's Note: This post originally appeared on the EMEA LinkedIn Sales and Marketing Blog. Never in living memory have marketing and...
- Topics:
- Content Marketing,
- B2B Marketing
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Every month on LinkedIn, business professionals engage with and discuss content that’s most important to them. In April, the majority...