What you can do with Sponsored Updates:

  • Get your company’s updates to more people and attract new followers.
  • Reach just the right audience with our comprehensive targeting options.
  • Get your message out on every device: desktop, tablet, and mobile.
  • Set your own budget and choose from cost per click or cost per impression options.
  • Use Direct Sponsored Content to easily test your messaging.

HubSpot drives high-quality leads with Sponsored Updates

  • Challenge

    Challenge

    Generate traffic and acquire
    high-quality leads with their industry leading content

  • Solution

    Solution

    Use LinkedIn Sponsored Updates to make their relevant content appear alongside organic content in marketers’ feeds

  • Results

    Results

    Drove 400% more leads within their target audience compared to other lead generation platforms

Campaign Screenshot

HubSpot used Sponsored Updates to drive qualified, targeted leads by promoting their best offers and content to marketing professionals alongside organic content on LinkedIn.

HobSpot update