More than two members join per second
Two out of three new members are from outside the US
On average, over 100M unique visitors a month
CMO Engagement Metrics Compared to the Average Active Member
more companies followed
more mobile views
more check InMail
Pick a friendly, professional-looking picture that’s consistent with your personal brand. No casual shots, animals, or other people in the photo, please.
Pick the shortest, simplest available URL based on your name. Headline: Change your default job title headline to demonstrate your areas of expertise.
Share your vision and management philosophy in this personal note. Don’t be afraid to express strong opinions about the work you do and why it matters.
Prune it down to just a few relevant past roles, and explain how each contributed to the CMO you are today.
Add video, images, and SlideShare presentations that highlight your team’s strongest content.
It’s an exciting time to be a CMO.
Marketers today have a direct line to our customer
we can see what they’re thinking about and what
they need, and we can respond in real time. You can
start a dialogue, be the public face of your brand, and build your personal reputation on social media.
With LinkedIn, you have more tools at the ready to
make sure your quality content reaches the right
audience at the right time.
You can measure your efforts with a high level
You can personalise with automated account
You can expand your reach with influence
marketing and native advertising.
You can earn more attention with
If you’re ready to take action, LinkedIn can help
Join top marketers getting fresh insights everyday. Subscribe to the Marketing Solutions EMEA blog.
The main advantage of creating a digital shopfront for Randstad MENA was that they could take their service to the masses, achieving both candidate attraction and forging new client relationships. "For a company that has a presence of one business unit in such a large geographical patch, this is easily the best tool to convey our brand message, engage with our digital audience and bring our product to market," says Richard.
To get the best possible results from LinkedIn, Randstad MENA worked closely with their LinkedIn consultant to market the brand, using advanced tools such as sponsored campaigns, building a career page and ultimately creating a digital shopfront where candidates and clients can interact.
“If I had to describe LinkedIn in one word, it would be 'consultative'. Someone in our agency speaks to our LinkedIn consultant at least twice a week, requesting information, data on our clients or a sector we're targeting, knowing that we will always receive a swift response,” says Richard.