At LinkedIn Marketing Solutions, we use our own products, we drink our own champagne and now we’re getting ready to share a true insider’s look into how we have found success.

This highly anticipated guide - launching mid September 2016 - is unlike any we have created before -- it brings together the minds of those on our content marketing team, the demand generation team, product marketing, and ad operations team to give you a holistic, tactical look at how we execute effective campaigns on LinkedIn.

It’s a guide for practitioners by practitioners, if you will.

Here are some of the topics we’ll cover:

  • Why You Need a Marketing Plan for LinkedIn
  • Content and Campaign Best Practices, including campaign naming, bidding and budget management & more
  • How LinkedIn Marketing Solutions A/B Tests and Measures Results
  • How We Use Targeting
  • Your Top LinkedIn Advertising Questions Answered

Let the countdown begin!