Run native ads in the LinkedIn feed
Download The Sophisticated Marketer's Guide to LinkedIn
What you can do with Sponsored Content

ADVERTISE TO PROFESSIONALS
Reach a highly engaged audience with native ads in a professional news feed across desktop and mobile.

EXCEED YOUR OBJECTIVES
Drive leads, build brand awareness, and nurture key relationships at every stage of your sales cycle.

TARGET THE PROFESSIONALS YOU WANT
Build your ideal audience with LinkedIn profile data and your own audiences. Target on LinkedIn and beyond with LinkedIn Audience Network.
How to get started with Sponsored Content

Create a Company Page
Grow your company’s presence with a free Company Page. Publish and share content to gain followers. Posts will appear on your Company Page and in the news feed of your followers across all devices and platforms.
Already have a Company Page? Learn how to request access.



Promote your content
Create Sponsored Content campaigns to meet all your marketing objectives.
Use Direct Sponsored Content to personalize and test ads for specific audiences, without publishing on your Company Page.

Measure and optimize
Measure your campaign performance with engagement metrics and understand your audience better with demographic reporting. You can also install the LinkedIn Insight Tag on your website to track leads and conversions.

Learn more about Sponsored Content
Reach a highly engaged audience with native ads in a professional news feed across desktop and mobile.
Learn best practices for launching your first advertising campaign on LinkedIn.
Build your ideal audience with LinkedIn profile data and your own audiences. Target on LinkedIn and beyond with LinkedIn Audience Network.



