LinkedIn and Adobe: Working together towards long-term success

LinkedIn and Adobe

Meet your LinkedIn Account Team

Kevin Johnson

Kevin Johnson

Senior Enterprise Account Director (APAC)
LinkedIn

Rosie Storey

Rosie Storey

Enterprise Account Director (EMEA)

Nick Maalouf

Nick Maalouf

Global Enterprise Account Director (NAMER)

In times of change, brand consistency builds customer affinity

Direct response yields short-term results, but brand building always wins in the long-term. An “always on” strategy with limited pauses to advertising investments enables reach throughout the buying journey while increasing revenue and cost efficiency.

Learn more about the “always on” approach
Drive demand with thought leadership

Thought leadership gives buyers a reason to take interest in your solutions and ultimately increases demand. LinkedIn can help Salesforce own new and emerging categories through quality content that inspires brand affinity while providing a cohesive and engaging customer journey.

Strengthen brand affinity with thought leadership
Sales plus marketing equals better results

Marketing directly impacts sales efforts and LinkedIn helps Adobe optimise that impact with sales and marketing orchestration. Marketing campaigns that assist sales outreach result in higher Message Ad response and connection request rates while minimising wasted productivity.

See what marketing and sales alignment can do for Adobe