
Plan
From objective-based advertising to pre-campaign checklists, this is everything you need in advance of your first campaign.
Plan
From objective-based advertising to pre-campaign checklists, this is everything you need in advance of your first campaign.
Start here
Create
Ready to build your first campaign in Campaign Manager? Learn the ins and outs of our ad review process, targeting best practices and more.
Start here
Optimize
Learn how to measure the success of your first campaign and optimize for your specific business goals.
Start here
Intro to LinkedIn Ads
Learn the ins and outs of LinkedIn Ads with this interactive course for first time users
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How to prepare for your first campaign
This 4-step checklist ensures you're set up for success before logging into Campaign Manager.
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Objective-based advertising
Selecting an objective in advance ensures your campaign drives success where you need it most
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Explore additional Plan resources
Explore additional Create resources
Measuring Campaign Performance
Learn how to measure performance and identify opportunities for ROI
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Measuring Account Engagement
Understand the success of your account-based marketing campaigns
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Tracking Website Conversions
Close the loop between your campaign and website visits with LinkedIn's conversion tracking
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Explore additional Optimize resources
Check out how these customers got started with LinkedIn Marketing Solutions
Databricks
Databricks optimizes ad performance with LinkedIn Marketing Solutions and A/B testing
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Muck Rack
Muck Rack leverages LinkedIn Lead Gen Forms with exceptional success
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Marketing Labs
Learn the science of marketing to professionals with free courses and certifications.
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