Sales Navigator + LinkedIn Ads are B2BETTER TOGETHER
Get your A$150 ad credit to get started with LinkedIn Ads
You've been using Sales Navigator to find new prospects and grow your pipeline. Now learn how you can use LinkedIn Ads to scale your efforts even more.

Create a Holistic Sales Plan
Take advantage of LinkedIn Ad’s full-funnel solution to build a digital-first sales strategy with Sales Navigator.

Maximize Impact
Expand customer reach and grow your sales pipeline by using robust marketing tools to engage at all points of the sales funnel.

Unlock Your Full Potential
Capitalize on the combined capabilities of Sales Navigator and LinkedIn Ads to supercharge your sales strategy.

LinkedIn Ads is the missing piece your sales strategy needs
"Gartner research shows a steady shift of customer preferences for digital channels rather than in-person sales interactions. B2B buyers spend only 17% of the total purchase journey with sales reps. Because the average deal involves multiple suppliers, a sales rep gets roughly 5% of a customer’s total purchase time... Sales leaders must deliver significant value through digital and omnichannel sales models, aided by sales professionals who can steer self-learning customers toward more confident decisions."
- Gartner, Inc. (2021, March 10) Future of Sales 2025: Deliver the Digital Options B2B Buyers Demand
Expand your sales strategy with personalized ad formats built to meet your goals
Raise awareness of your brand with Sponsored Content Ads

Extend your reach to new customers
You can drive mindshare early in the sales cycle by telling an interactive story about your brand. Inspire and educate your prospects with Sponsored Content in the initial stages of the buyer journey, and keep your brand top of mind.
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Increase Engagement at Scale with Conversation Ads

Turn conversations into quality conversions
Automatically start conversations with prospects without in-person sales interactions. Get more precise buyer signals with a choose-your-path experience, so you can better understand and prioritize prospects that are more likely to be receptive. Combine these insights with Sales Navigator research to send more personalized messaging to sales targets.
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Grow your sales pipeline with Lead Gen Forms

Generate high-quality leads at scale
Reach your sales goals by making it easy for high-quality leads to share their information. Lead Gen Forms come pre-filled with accurate LinkedIn profile data, letting members send you their professional info with just a couple of clicks. Then use Sales Navigator to reach out to high-intent sales targets who already know about your brand.
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Ad Specs
Discover more ad formats designed to reach your sales goals

Create personalized ads to connect with prospects
Reach your target audience where they are in the sales funnel with unique ad formats designed to meet your objectives. Save time from sales interactions by keeping prospects engaged with your brand throughout the buyer journey.
Learn more about Objective-Based Advertising
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Join the place to B2B.


Discover precise targeting with LinkedIn Ads
Maximize your sales effectiveness by reaching your bullseye audience.

Get proven results from other marketers
40% of B2B marketers surveyed indicated LinkedIn as the most effective channel for driving high quality leads.

Drive conversions for your sales targets
Reach prospects on LinkedIn where audiences exposed to brand and acquisition messages are 6x more likely to convert.
Sales Navigator + LinkedIn Ads
Discover the combined capabilities of these powerhouse tools.


Maximize your sales strategy by adding LinkedIn Ads, the platform built for B2B.