Join LinkedIn advertising experts as we walk you through the best practices for content marketing. You will come away from this marketing lab with strategies for how to get the most out of your content. We'll explore why content is key to engaging professionals and making your brand stand out as well as best practices for distributing your content effectively on LinkedIn.
- 10:30am: Introductions
- 10:35am: Lab in Session
- Why you need a content marketing strategy
- How to develop breakthrough content
- How to effectively test and distribute your content
- Best practices for distributing content on LinkedIn
- 11:30am: Lab Ends