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– Seth Freeman, Brand Marketing Director for Holiday Inn Express®
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Adobe uses Sponsored Content to share valuable thought leadership with marketers.
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ADP increases engagement and viral reach with LinkedIn Company Pages.
The AICPA LinkedIn Group drives 40% growth in membership.
American International Group changed its brand perception and raised awareness of its products by using Sponsored Content, InMail and Display to share interesting, topical content in bite-sized portions.
American Express, in Australia, leveraged Sponsored Content, InMail and Dynamic Ads to deliver an ambitious acquisition strategy allowing them to raise awareness of their small business funding.
Aspect amplifies thought leadership and brand awareness using Sponsored Content.
How Baume & Mercier found more Moments of Success on LinkedIn.
BlackRock effectively engaged with the sophisticated investor audience by using Sponsored Content to streamline messaging, reaching the right clients with the most relevant content.
The Blue Book Network® uses Sponsored Content, Display Ads, and Sponsored InMail to maximize registration to regional showcases.
The UK's Department for Business, Innovation and Skills inspired growth through shared ideas.
Callaway Golf raises brand awareness with “Hit the Links” campaign on LinkedIn.
CA Technologies uses Dynamic Ads to deliver higher quality leads at a lower cost.
Chase raised awareness of its Mission Main Street Grants program to small business owners by leveraging a multi-product strategy of Sponsored Content, Onsite Display, Network Display, blog post published on LinkedIn and an email that reached nearly one million small business owners within LinkedIn’s network.
ConnectWise uses LinkedIn conversion tracking to optimize performance and drive leads.
CrossKnowledge brings the value of learning to life on LinkedIn.
Relevant retargeting transforms ROI for CustomerGauge.
Duke University achieves unprecedented conversion rates using Sponsored InMail.
eDataSource shifts to a CPC model with Sponsored Content and generates 30% more high-quality conversions.
Forward thinking and understanding help ESCP Europe make the grade.
How EY reconnected with its alumni network to drive growth.
FireEye improves conversions and drives a dramatic decrease in CPL with LinkedIn conversion tracking.
Florida International University Online uses LinkedIn to boost enrollment in niche professional programs.
Sponsored Content powers decision-maker dialogue for Fujitsu.
HCL establishes a brand presence and builds community through thought leadership on LinkedIn.
Highfive dramatically impacts lead conversion and cross-channel lift.
Holiday Inn Express® injects humor into conversations using Sponsored Content.
Housing.com acquires over 100,000 followers on their Company Page within three months.
HSBC uses Sponsored Content to drive 40,000+ interactions and attract 3750+ followers.
(VIDEO) HSBC partners with LinkedIn to deliver relevant content to professionals with an international business and trade group.
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HubSpot drives high-quality leads with Sponsored Content in the LinkedIn feed.
ICICI Bank, in India, leveraged Sponsored Content to successfully deliver a highly targeted thought leadership campaign that further expanded their reach and market share, in particular with high net worth individuals and young working professionals.
How real relevance built a bigger business for Informa.
Info-Tech rebuilds its SEM strategy with Sponsored Content and drives qualified leads with a 42% click-to-conversion rate.
Integrative Therapeutics grows its email database and achieves benchmark-beating CTRs.
ICF leverages LinkedIn to drive awareness and increase membership.
IR uses Sponsored Content with Lead Gen Forms to generate leads from a focused target audience.
iYogi generates 62% of its follower base within three months with Sponsored Content.
Jive uses a multi-product approach to reach prospects at every stage of the buying cycle.
J.P.Morgan Asset Management successfully re-engages the financial advisor audience by utilizing Sponsored Content, API, the Showcase Page and tailored customer journeys to deliver a consistent stream of relevant actionable content to financial advisors.
LinkedIn sees a 75% increase in open rates and an 800+% increase in conversions.
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Macquarie University targets prominent alumni with LinkedIn.
Marketo engages a diverse set of audiences using Sponsored Content and Sponsored InMail.
MarketShare uses Display Ads to fill sales pipeline with high-quality leads.
Mercedes-Benz uses Sponsored Content to engage high-net-worth professionals.
Changing career gear provides perfect opportunity for Mercedes-Benz.
Microsoft drives awareness and engagement among a niche educator audience.
(VIDEO) Microsoft OneNote drives significant awareness and engagement among key educator audience with Sponsored Content.
Microsoft use LinkedIn to prove the power of Surface.
National Bank sees high engagement and sharp growth in Company Page followers.
NBC Congress Centre reaches 1.2 million LinkedIn users.
NEC Corporation drives results with LinkedIn at the heart of its unified marketing strategy
NetBrain says LinkedIn has influenced nearly $4.1 million in new revenue.
How NICE nurtured objective-beating results on LinkedIn.
Nissan Motor India uses Sponsored InMail to give career changers new drive in more ways than one.
Nissan raises global brand awareness using LinkedIn Sponsored Content.
Netherlands’ Open University scores top marks with Sponsored Content.
Percolate uses Sponsored Content to drive quality leads and record engagement rates.
Targeted content helped Philips build healthy content communities.
How Philips translated storytelling into leads on LinkedIn.
Trading in content fills the sales pipeline for Platts Petrochemicals.
Queen’s School of Business uses LinkedIn to boost traffic, leads, and engagement.
Replicon sees a 48% open rate with Sponsored InMail and builds its brand with Sponsored Content.
Ricoh attains new followers and greater engagement using Sponsored Content and banner Display Ads.
Learn how Saïd Business School drove smarter lead generation for Executive Education Programmes.
Samsung SDI achieves higher ROI with targeted Display Ads.
Helping Shell tackle energy’s big issues with a human face.
Seed Equity uses Dynamic Ads and Sponsored Content to attract startup investors.
Simplilearn achieves 40% growth in followers over a 12-week campaign.
Sitecore triples webinar audience with Sponsored InMail.
Skillsoft uses Sponsored Content to engage and convert senior-level execs.
SnapCap promoted its products and services to small business owners by utilizing Text Ads and Sponsored Content that built engagements beyond single transactions and established long-lasting small business owner relationships.
Spigit creates an account-based marketing strategy with LinkedIn’s precise targeting and reaches 7X ROI.
Spredfast uses Sponsored Content to grow lead production by 500%.
Swissquote target influencers to grow the online bank’s business in the Gulf region.
TCS Digital Software & Solutions Group engages decision makers using Sponsored Content.
How TIAS took its brand to where decisions are made.
Telstra uses LinkedIn to develop and maintain a thriving community of alumni.
Toshiba enjoys content marketing success with their LinkedIn Showcase Page and Slideshare channels.
Commitment to content energises brand awareness for Total.
Unit4 used Sponsored Content to connect their content with the right audience.
The U.S. Chamber of Commerce uses Dynamic Ads and Sponsored InMail to draw a sellout crowd.
The University of Queensland Business School targets business professionals at scale.
Van Heusen engages with fashionable professionals with innovative marketing campaigns on LinkedIn.
Voya uses Display Ads and Sponsored Content to spread the news about rebranding.
Wipro uses LinkedIn to reach I.T. decision makers and influencers as part of an integrated communications plan.
William & Mary uses Sponsored Content to reach and engage qualified MBA leads.
Woodland achieves over 100,000 impressions around World Environment Day using LinkedIn.
Yotpo realised the full value of their content assets with LinkedIn.
YouMoveMe uses Sponsored Content and Sponsored InMail to drive prospects to their website.
Zurich, a leading global insurance provider, sees a 73% increase in engagement and click-throughs with Sponsored Content.
(VIDEO) Zurich looks to LinkedIn to share thought leadership content with C-Level decision makers.
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